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Healthcare App Product Strategy
Turned an image-based AI screening capability into a defensible healthcare product strategy through competitive, regulatory, and UX research across more than 80 platforms.
RHEO Health Tracking App
A brand identity and Ul concept for personal health tracking - exploring how a calm system makes daily self-tracking feel effortless.
Lattice Design System
A scalable, token-driven design system built in Figma, from OKLCH colour scales and a full type system to a token-bound component library.
Persian roots, a cross-cultural perspective, and a design practice shaped in Canada.
My background in literature, storytelling, and digital design shapes how I approach complex problems: by looking closely at context, questioning assumptions, and finding the clearest structure. I bring that perspective to research, product thinking, and interface design, creating experiences that feel coherent to both the people using them and the teams building them.
Agency and freelance work
EXPERIENCE
Graduate Studies, Digital Humanities
BA, English Language & Literature
UX in Healthcare
Figma Masterclass