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UX/UI Designer & Researcher
I turn complex, high-stakes problems into clear, scalable digital experiences.

My strongest work sits where research meets structure: uncovering the right direction, shaping clear interfaces, and building systems that keep the experience coherent.

Works across
Healthcare · Enterprise · Consumer Products
Location
Vancouver, BC
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Client work · 2025
Business Analysis
UX Research
Product Strategy

Healthcare App Product Strategy

Turned an image-based AI screening capability into a defensible healthcare product strategy through competitive, regulatory, and UX research across more than 80 platforms.

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Client work · 2025
Business Analysis
UX Research
Product Strategy

Healthcare App Product Strategy

Turned an image-based AI screening capability into a defensible healthcare product strategy through competitive, regulatory, and UX research across more than 80 platforms.

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Persian roots, a cross-cultural perspective, and a design practice shaped in Canada.

My background in literature, storytelling, and digital design shapes how I approach complex problems: by looking closely at context, questioning assumptions, and finding the clearest structure. I bring that perspective to research, product thinking, and interface design, creating experiences that feel coherent to both the people using them and the teams building them.

Experience
Design Coordinator, Appnovation·
Agency and freelance work
CLIENT
EXPERIENCE
Novartis · Pfizer · Santhera
Light AI · AeroBiology
Education
Diploma,New Media Design (BCIT)
Graduate Studies, Digital Humanities
BA, English Language & Literature
Certificates
Critical Thinking in Age of AI
UX in Healthcare
Figma Masterclass
Languages
English · Persian · French
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